The ICM Routine for Fine, Low Density Curly & Wavy Hair

The ICM Routine for Fine, Low Density Curly & Wavy Hair

The ICM Routine for Fine, Low Density Curly & Wavy Hair
TLDR
  • Know your hair type. Fine = strand diameter. Low density = fewer strands per square centimetre. This routine is written for people with both.
  • Too much product is usually the problem. Fine, low-density hair shows the effects of buildup very quickly — even a small excess can weigh it down.
  • Style damp, not dripping. The wetter the hair, the more definition and less volume — and volume is what we're after here.
  • Rake, separate, then loosen roots. Volume before definition, every single time.
  • Still struggling after adjusting your routine? Try leaving out the conditioner on regular wash days.

Fine Hair Has Different Rules

Before anything else, it helps to understand what we're actually talking about — because fine hair and low-density hair are not the same thing, and the difference matters for your routine.

Fine refers to the diameter of each individual strand. Fine strands are physically narrower than average, which means they get coated and weighed down very quickly.

Low density refers to how many strands you have per square centimetre of scalp. Low-density hair looks and feels thinner overall, lacks volume at the roots, and the scalp is often clearly visible — particularly at the crown or along the parting.

Some people have fine strands but enough of them that their routine tends to be more forgiving. This post is written for people with both fine strands and low density. If you're looking at your scalp and wondering what you're doing wrong, this routine is for you.

"What works beautifully for someone else's hair type may be exactly what's working against yours."

What's Actually Causing the Flatness

For very fine, low-density wavy or curly hair, buildup is the enemy — and it comes from more sources than most people realise.

Common causes of flatness and buildup
  • Too much product Low-density strands reach saturation point faster. Even a small excess sits on top of the strand rather than absorbing, creating invisible weight that compounds with every wash.
  • Hard water and mineral deposits Hard-water minerals such as calcium and magnesium can build up on the hair over time, leaving fine strands feeling coated, flat and less responsive to your usual routine.
  • Silicones, mineral oils, and waxes Common in many haircare products — including some marketed specifically for fine or curly hair. These ingredients coat the strand, attract more buildup, and compound over washes until curls stop forming properly.

ICM products do not contain silicones, mineral oils, or waxes.

Rethink Your Cleansing Routine

If you've already looked at how much product you're using and made adjustments, and your curls still aren't responding the way you'd like — this hack is worth exploring. It's something we work through with many of our customers on very fine, low-density hair, and for a lot of them, it's the change that finally makes the difference.

The hack: remove the conditioning step from your regular wash days. Come Clean Gentle Cleanser provides enough moisture and hydration on its own.

Regular Wash Days
Come Clean Gentle Cleanser

Skip the conditioning step. Come Clean Gentle Cleanser provides enough moisture and hydration on its own — your hair won't feel stripped.

Clarify Days
Just To Clarify Clarifying Shampoo then → The One & Only Creamy Conditioner

Clarify twice — two full washes with Just To Clarify Clarifying Shampoo. Then apply a tiny amount of The One & Only Creamy Conditioner on sopping wet hair — a small amount goes a long way.

Remember: when you first start changing your routine, it can take a little time for your hair to adjust. Give it at least four consecutive regular wash days before you judge the results.

Fine and low-density curly hair in the shower

About the Conditioner

Why this works

The conditioning step is usually the last thing people consider removing — but for very fine, very low-density hair, it's often where the biggest change comes from.

Fine, low-density strands get coated and weighed down faster than you'd expect. Come Clean Gentle Cleanser is already handling the hydration. Adding conditioner on top on regular wash days may just prove to be too much for this hair type. On clarify days, it's a different story — your hair has gone through a full reset with two washes of Just To Clarify Clarifying Shampoo and can genuinely benefit from The One & Only Creamy Conditioner at that point.

Your New Hero: Crème de la Curl Creme

Crème de la Curl Creme contains the right amount of moisturising and hydrating ingredients. Even though you're skipping the conditioning step, you won't be depriving your hair of the moisture it needs. Many of our customers with fine, low-density hair find that it gives them enough definition and hold. Your curls won't feel dry or crispy. The addition of Hold Me Baby Curly Hair Gel is also an option if you feel you need more hold.

Your styling product
Crème de la
Curl Creme

Lightweight enough for fine, low-density curls to get the definition and hold they need. Nourishing enough that your curls won't feel dry or crispy.

Hack: try not to get the crème too close to the roots. Keeping it to mid-lengths and ends helps create the impression of more volume at the scalp.

How to Apply: The Fine Hair Method

Application order matters more than most people realise. Here's the exact sequence for volume and even coverage:

1
Start damp, not dripping

Squeeze out excess water after your shower — don't towel dry. Styling on damp hair gives more root lift. The wetter the hair, the more definition and less volume.

2
Smooth first

Praying hands or styling brush, roots to ends. Remember: not too much product close to roots.

3
Rake and separate

If you've used a styling brush, separate the clumps with your fingers to get thinner sections. Or use a rake-and-shake — rake through gently and shake the section. Both create the impression of more volume once the hair is dry.

4
Loosen roots

Loosen roots gently with fingertips to stop them drying flat against your head.

Dry for Volume, Not Definition

For fine, low-density curly hair, diffusing isn't optional — it's your best tool for building lift that lasts.

Diffusing fine and low-density curly hair for volume
Diffuse on medium to low

Hold the diffuser at your roots and push upward. Never drag it through the lengths. Medium to low heat, slow dry — always.

Root clips at the crown

Some people find root clips helpful for holding lift in place while drying. Worth trying if your curls tend to collapse before they've set.

The Final Step: Release and Volume

"With fine, low-density hair, sometimes you have to give up a little definition to get the impression of thicker, fuller hair."

Once completely dry, scrunch out the crunch gently — then shake your roots loose. Work your fingertips into the root area and lift and separate. Curl clumps sitting too close together make hair look thinner, even when your curl pattern is well-defined. A little separation goes a long way.

Optional: Hold Me Baby Curly Hair Gel

Add only if needed
Hold Me Baby Curly Hair Gel

A very small amount on top of Crème de la Curl Creme before diffusing. Emulsify first, scrunch into ends and mid-lengths only. Avoid roots — gel at the roots flattens the volume you've just built. For many fine, low-density curlies, Crème de la Curl Creme alone is enough. Try it without first.

The right cut matters. Fine, low-density curly hair responds dramatically to how it's shaped. Ask your stylist for a cut built for volume and movement — not just definition.

Refreshing Between Wash Days

For fine, low-density curly hair, less is more when refreshing too. Water is your best tool — not product.

Mineral water bottle

Hot tip: Use filtered or mineral water in your spray bottle.

1
Mist with water first

Lightly spray sections with filtered or mineral water. You want damp, not wet. Scrunch gently to encourage the curl pattern back.

2
Gel only if needed

A very small amount of Hold Me Baby Curly Hair Gel, scrunched into ends and mid-lengths only. This will create a gentle cast that you'll release once dry.

3
Dry completely first

Diffuse on medium or low if possible. If air drying, wait until 100% dry. Only then scrunch out the crunch and shake the roots loose.

Your Fine Hair Routine at a Glance

Step Product Notes
Clarify days Just To Clarify Clarifying Shampoo (×2), then The One & Only Creamy Conditioner Two full washes, then condition
Regular wash Come Clean Gentle Cleanser No conditioning step — cleanser covers hydration
Styling Crème de la Curl Creme Damp hair; mid-lengths to ends; emulsify, smooth, rake and separate
Optional hold Hold Me Baby Curly Hair Gel Tiny amount; mid-lengths to ends only
Refresh days Filtered or mineral water + Hold Me Baby Curly Hair Gel (optional) Mist lightly; tiny amount of gel only if needed; dry 100% before releasing

The Bottom Line

The number one rule, above everything else in this routine: less product than you think you need, every single wash day. Fine, low-density curly hair doesn't need more product — it needs to stop being weighed down by it. That one shift changes how everything else performs.

The techniques carry the rest. The application order, the damp hair, the raking and separating, the diffusing from the roots up — these aren't optional extras. They're where the results come from. Commit to them.

Going in knowing that volume and definition don't always coexist on fine, low-density curly hair saves a lot of frustration. A little less definition in exchange for hair that looks full and alive is a trade worth making.

If you're working through it and not quite getting the results you want, reach out. We'd rather troubleshoot with you than leave you guessing — that's what ICM is here for.

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